Data analysis is a must have part of any marketing plan but putting a sound data strategy in to practice can be a daunting task.
Rhapsody works in partnership with some of the UK’s leading brands and agencies; helping them best use data to understand customer buying behaviour and deliver engaging campaigns.
We consult with our clients to create flexible CRM solutions and tailored database marketing campaigns. Rather than selling a ‘one size fits all’ CRM software solution, we focus on providing independent, unbiased consultation backed by continuous support for a tangible return on investment.
Rhapsody helps our clients’ plan and implement data-driven campaigns and strategies, integrated across both print and digital channels. Sophisticated algorithms for data cleansing and hygiene are combined with expert advice to help clients keep up to date with the latest data legislation and best practice.
We are also unique in that we are able to host and maintain international customer databases meaning international clients can benefit from a truly single customer view.
“Rhapsody’s user experience and data analytics expertise where integral to a 260% increase in ppc advertising revenues on healthyfoodguide.co.uk”Adrienne Moyce, Publishing director, Eye to Eye Media
Required in left – side column
- Direct marketing
- Email marketing
- SMS Marketing
- Data analysis
- UK / International Data Hygiene