Rhapsody, London’s leading pre-media company, has teamed up with illustrated book publisher Thames & Hudson, to be the pre-media partner for the production of Kylie/Fashion, a commemorative book charting Kylie’s 25 years in the music business.
Kylie worked closely with Thames & Hudson on the 224-page book, which arrives in stores this week. The book showcases Kylie’s 25-year career through fashion, and features extensive images and iconic photographs as well as fashion sketches and designs. It has been produced in multi-language versions and features two different jacket covers for the US and UK markets.
An extensive range of original source material was used to compile the book including photographs from Kylie’s personal collection, unseen archival photography, illustrations, past album sleeves and magazine covers going back to the 1980’s. All the material was sent to Rhapsody’s production and photography studios in Shoreditch, where the original images were reproduced utilising the latest colour management techniques to match the copy supplied.
As Neil Palfreyman, Production Director, Thames & Hudson explains, the project was particularly challenging due to the exceptionally short deadline: “The book was originally commissioned in the spring so we had a very short space of time to plan and produce it bearing in mind the two months lead-time required for printing and shipping the books back from the Far East.”
“It was also made more complex due to the sheer volume of transparencies and pre-printed materials to be used and the fact that spreads were constantly changing right up to the very end,” continued Neil. “Fortunately Rhapsody were able to put a skilled team on the project and they understood exactly what we were looking for.”
Rhapsody’s team of specialists scanned, retouched and colour matched a total of 346 images for the book within a seven day turnaround, using the Emagine Management System to manage the workflow, and upload profiled PDF’s to the printer in China. A Thames & Hudson production controller sat with the Rhapsody team throughout the process to offer guidance and hard copy proofs were issued for Kylie’s team to sign off.
“By having such close contact with Rhapsody we were able to get over the spirit of the project and build great trust. Ultimately these illustrated books are all about the quality of the reproduction, and we had absolute faith in Rhapsody’s understanding of what we needed and their commitment to producing their absolute best,” concluded Neil.